What Sales Taught Me About Rejection – Part 2

It’s often said, “Rejection doesn’t break you — it trains you.”

For a long time, I didn’t believe that.

From the outside, sales looks glamorous.
You’re constantly meeting people, travelling, dressed sharply, celebrating wins, and earning incentives. On good days, sales feels energising — even affirming.

What we speak about far less is what happens after rejection.

And the truth is simple: there isn’t a single salesperson who hasn’t faced it.

The Side of Sales That Stays Quiet

Rejection in sales isn’t just about losing a deal.

You lose the business, yes.
But you also momentarily lose momentum, confidence, and sometimes even enthusiasm.

What makes rejection difficult isn’t the “no” itself — it’s how quietly it lingers.

It shows up in small, almost invisible ways:

  • The deal you invested weeks or months in didn’t convert

     

  • The effort didn’t translate into an outcome

     

  • The “no” stays with you longer than you expect

     

A Chinese proverb says, “A gem cannot be polished without friction.”
Sales works much the same way.

Rejection isn’t the exception in sales.
It’s the friction that shapes you.

What Rejection Really Takes Away

Over time, I realised rejection rarely hurts only because of lost revenue.

It hurts because it questions something deeper — your belief in yourself.

There were phases when rejection didn’t just slow me down.
It drained my energy.

The excitement to pitch felt heavier.
The motivation to start the next conversation dipped.

Not dramatically.
Just enough to notice.

That’s when I realised something important:

Skill alone isn’t enough to sustain you in sales.
Belief is what keeps you going.

Sitting With Rejection Instead of Fighting It

For a long time, my instinct was to move past rejection quickly.

Stay busy.
Jump into the next opportunity.
Fill the space.

But that wasn’t recovery.
That was avoidance.

What actually helped was allowing myself to sit with it — without letting it take over.

Not analysing endlessly.
Not suppressing disappointment.

Just acknowledging that something didn’t work, and that it affected me more than I wanted to admit.

That small pause changed how I showed up next.

When Rejection Stopped Defining the Next Conversation

Gradually, something shifted.

Rejection didn’t disappear.
But it stopped travelling with me into every new meeting.

A lost deal became a moment — not a story.
A “no” became information — not judgement.

I noticed I was more present in conversations.
Less hurried.
Less consumed by outcomes.

Belief didn’t return all at once.

It came back quietly, through consistency.

What Sales Ultimately Taught Me About Rejection

Sales doesn’t break people because of targets.

It breaks them when rejection starts shaping how they see themselves.

Learning to work through rejection — without letting it erode belief — is one of the most important things sales teaches you.

And it’s a lesson that stays with you far beyond the role.

Closing Reflection

I’m not sharing this as advice.

Just an honest reflection from the journey.

Sales eventually taught me that rejection doesn’t disappear —
but your relationship with it can change.

And when that changes, everything else does too.

If this reflection resonated, coaching offers a space to explore these inner shifts more intentionally.

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